OutsideIn goes ONLINE with Steve Towers

Hey, Steve here,

We all know times are difficult so I wanted to use the current challenges of many of us in self-isolation to our collective advantage and launch a spiffy online series of sessions focused on the very latest ‘Next practices’ to complement your customer experience/process certification.

Steve keynoting in Romania in March 2020

For the first time ever, I’ll be teaching Outside-In 2020 Vision Workshop starting soon with SIX sessions over SIX weeks, and then a Bonus seventh session.

This training will be held online in a live weekly interactive video class. You’ll get your questions answered, see live-action, and practice with others. Each week will be about 3 hours.

If you’ve already found value in customer experience and process thinking, and want to go farther, I hope you join these sessions.


DATES for the Six LIVE Sessions (and timezones)

South Africa – Register Here Now  >> Monday: April 6, 13, 20, 27 May 4, 11 <<

Australasia – Register Here Now  >> Tuesday: April 7, 14, 21, 28 May 5, 12 <<

USA – Register Here Now  >> Wednesday April 8, 15, 22, 29 May 6, 13 <<

Europe – Register Here Now  >> Thursday April 9, 16, 23, 30 May 7, 14 <<


PRICES

Session One Only (to test if this works for you) USD 97 AUD EURO
Session 1-6
(early bird) USD 297 AUD EURO
Session 1-6 USD 597 AUD EURO


Explore Deeper Outside-In

This will be an opportunity for people already using the CEMMethod to go farther and to systematically explore significant areas of process and customer experience transformation. Working together as a group we can learn from and be inspired by each other, as well as gain from Steve’s experience.

We will learn…

  • New Outside-In principles.
  • New methods and formats.
  • Learn more about advanced Outside-In practices.
  • How to deal with challenges we’ve encountered – in our own work and with the people in our organisations.
  • Learn and begin to deploy the Outside-In Customer Performance Landscape. This is a powerful tool that literally connects the dots of everyone and everything an enterprise does.
  • How to integrate the different approaches and formats into a single approach.

Woven into the teaching, we’ll have the opportunity to explore unexpected aspects of Outside-In and the CEMMethod as they emerge.

Because this work is operating on a different level than most of us are accustomed to, frequently small (or big) “misunderstandings” on the part of the unconscious mind can hold us back — until our system “gets it.” We will explore how to identify these “misunderstandings” and how to create new insights and “aha” moments.
 
DATES for the Six LIVE Sessions (and timezones)

South Africa – Register Here Now  >> Monday: April 6, 13, 20, 27 May 4, 11 <<

Australasia – Register Here Now  >> Tuesday: April 7, 14, 21, 28 May 5, 12 <<

USA – Register Here Now  >> Wednesday April 8, 15, 22, 29 May 6, 13 <<

Europe – Register Here Now  >> Thursday April 9, 16, 23, 30 May 7, 14 <<


My personal interest in teaching this

From my experience so far, I believe thinking and practising Outside-In has the potential to guide each of us individually on a path that is transformative. And because it brings more wisdom, clarity, compassion, and humour, it can bring needed healing and transformation to our world.

I would like to support those wanting this deep transformation, and those wanting to coach others, to have the skills and experience that will make this possible. That’s the purpose of this Advanced Outside-In Training for 2020.

I’ll be including as much as I can fit in of what I’ve learned over the past two decades exploring this work in my own life.
 

Seeing Outside-In online soon

Live Online Video Training

This will be an online course, so you can participate from any location. We’ll have interactive video, so it will be much like in-person training — except you won’t have any travel costs.

A big benefit from this course will be participating in the paired exercises with coaching available. Each exercise will take us into different Outside-In territory. 

Training Dates & Times

We’ll meet approximately 3 hours, once a week, for 6 sessions.
After the training, there will be a bonus coaching session to help integrate the learning.

DATES for the Six LIVE Sessions (and timezones)

South Africa – Register Here Now  >> Monday: April 6, 13, 20, 27 May 4, 11 <<

Australasia – Register Here Now  >> Tuesday: April 7, 14, 21, 28 May 5, 12 <<

USA – Register Here Now  >> Wednesday April 8, 15, 22, 29 May 6, 13 <<

Europe – Register Here Now  >> Thursday April 9, 16, 23, 30 May 7, 14 <<


PRICES

Session One Only (to test if this works for you) USD 97 AUD EURO
Session 1-6
(early bird) USD 297 AUD EURO
Session 1-6 USD 597 AUD EURO

How this Online Training Works

  • The training will happen online through Zoom.
     
  • This will be an extended training, meeting approximately 3 hours, once a week, for 6 sessions. Each session we’ll learn at least one new format. As with the live training, I’ll demonstrate each new method, you’ll be able to practice each method, and we’ll have time for discussion afterwards.
     
  • We’ll be able to include everyone’s video feed so that we can see and hear each other. When I’m talking you’ll see and hear me. Then when I do a demonstration, you’ll be able to see me and the work I am doing. When there’s a discussion, we’ll be able to see who is sharing.
     
  • We’ll be able to do exercises in pairs, by using Zoom’s “room” feature. Each pair will have their own “video room” to do the exercise, and you’ll be able to raise your hand and call me into your room if you want coaching assistance. Once the exercise is done we’ll return to the meeting as a group.
Access the recordings of the sessions, anywhere anytime to suit your Needs.

 Recordings You Can Review
Each training session will be recorded, and you’ll have the opportunity to view the recording as many times as you like in between sessions. If you have to miss a session, you can catch up by viewing the video. The recordings will remain available (to training participants only), until 2 weeks after the last training session.

Extra Support
Included in this training, I’m offering a follow-up group coaching session, (meeting online and recorded), just for participants in this training. The intention of this coaching session is to support you in integrating your new learnings about Outside-In, in your life and your ongoing practice. You’ll be able to share how things are going and ask questions about challenges, or anything else.
 
Who is Eligible
If you’ve already found value in customer experience, process thinking or Outside-In, and want to go farther, I do hope you will join us on this exciting journey. Of course, if you have gone on further to become a Master or Champion this training will help you be even more effective.
Check with us if you have any questions.


DATES for the Six LIVE Sessions (and timezones)

South Africa – Register Here Now  >> Monday: April 6, 13, 20, 27 May 4, 11 <<

Australasia – Register Here Now  >> Tuesday: April 7, 14, 21, 28 May 5, 12 <<

USA – Register Here Now  >> Wednesday April 8, 15, 22, 29 May 6, 13 <<

Europe – Register Here Now  >> Thursday April 9, 16, 23, 30 May 7, 14 <<


PRICES

Session One Only (to test if this works for you) USD 97 AUD EURO
Session 1-6
(early bird) USD 297 AUD EURO
Session 1-6 USD 597 AUD EURO

 
Technical Requirements
To participate you’ll need access to the internet, and have a computer or laptop with a webcam. We’ll ask you to participate in a very brief set up a meeting ahead of time, to make sure you can log into the meeting successfully.

Investment: $297 EARLY BIRD – $597 FULL PRICE –  Register Here Now
This includes…

  • the online course of 6 sessions,
  • the 1 follow-up coaching session, and
  • access to video recordings during the training period
  • an advanced copy of my new book ‘Outside-In 2020 vision’
  • access to a dedicated and exclusive WhatsApp Outside-In group
  • certification and accreditation
  • lifetime access to The Experience Manager

Because this is an extended training, after each session if you have suggestions or questions you’d like me to address at the next meeting, you can email or WhatsApp them to me.


DATES for the Six LIVE Sessions (and timezones)

South Africa – Register Here Now  >> Monday: April 6, 13, 20, 27 May 4, 11 <<

Australasia – Register Here Now  >> Tuesday: April 7, 14, 21, 28 May 5, 12 <<

USA – Register Here Now  >> Wednesday April 8, 15, 22, 29 May 6, 13 <<

Europe – Register Here Now  >> Thursday April 9, 16, 23, 30 May 7, 14 <<


PRICES

Session One Only (to test if this works for you) USD 97 AUD EURO
Session 1-6
(early bird) USD 297 AUD EURO
Session 1-6 USD 597 AUD EURO


Group Size: We’ll be limiting the group size, so register soon if you want to be sure to have a seat at the ONLINE table.
 
If you’ve already found value in Customer Experience, Process Management or Outside-In, and want to go farther, I hope you join this training.

I am very much looking forward to it and meeting with you soon,

Steve Towers

Transformation 2020 version

30-minute keynote shares the future.

Did you see the Dare! the best selling book launch in February? It features the story of the transformation of Apa Nova, a Veolia company, based in Romania. It is a great story – you can access the book here – https://www.amazon.co.uk/DARE-Behind-Business-Transformation-Project/dp/1916312004/httpwwwstevet-20

In addition, the authors participated in a conference to discuss and share the secrets of success. Here is my keynote from that event.

Customer Obsession

We can learn a lot from Jeff Bezos. 60 seconds may be enough when you understand how he creates success.

I am still perplexed that so many folks seek to justify the failure of once-great companies like Nokia, Motorola, Blockbuster and Circuit City as being complex.

It wasn’t complicated and still isn’t to understand the reasons why they crashed and burned. It is in fact pretty simple. If you lose the connection between yourselves and customer success you will fail fast. All the best leadership, innovation and culture crumbles if you are not delivering #successfulcustomeroutcomes. However, don’t take my word for it – let’s hear it from the maestro himself

The Customer Experience definition

What is the definition of Customer Experience?
The definitions of customer experience are many however in 99% of cases incorrect. Why so? Well simply because they are from a company viewpoint, that is ‘Inside-Out’.

A truly customer-centric definition needs to see customer experience through the customer’s actual experience. Accordingly, the CX definition the BP Group and partners endorse through our training, mentoring and consultancy is:

A customer experience is the sum of the thoughts, feelings and interactions a customer has about and with different products and services during the achievement of a goal or outcome

James Dodkins aka ‘CX Rockstar’

This talks neatly to the point that the experience starts with a need and finishes when that need has been fulfilled. It goes way beyond when the process for the company starts and ends.

What is your definition for Customer Experience?


So next time someone challenges you to define ‘what is customer experience?’ give them that.

You may even get people confusing customer experience with customer service but that discussion is for another day 😉


The CX Online Playbook

Crafting the right professional profile is key to achieving success. Steve Towers offers sage wisdom on the hows and whats with his free book on how he has achieved his notoriety.

It comes down to YOU. Who you are and how you project yourself.

In the realm of Customer Experience and Business transformation, I have published many books and keynoted conferences around the world on the subjects of Customer Experience and Advanced Process Management.

Over the last couple of decades, I have fined tuned my messaging to suit the unique needs of different people and organizations so they can consistently deliver Successful Customer Outcomes individually and for their organizations.

In the last 20 years, Steve has keynoted and chaired more than 220 global events.

Relating to this success people often ask how should they go about it, what is the secret ingredient? So guess what a wrote another book to capture the key ideas and make them available to those willing to spend a little time crafting their profiles to suit their customers, whether they are colleagues, team members, their bosses or indeed the people who pay our wages – the external customer 😉

It comes down to YOU. Who you are and how you project yourself.

So earlier this year I published a FREE online CX Playbook for those folks who have just qualified as CX Professionals and need to build up their online profiles. It was a great success with over 3,200 downloads in the last six months, so guess what, I have now updated it for 2020 and you can go grab your FREE copy here: https://cemnext.com/cxplaybookplease

What another Starbucks?!

Do get in touch and tell me how you get on.


With warm regards,

Steve

ACX Specialist Launches

Our favourite CX Rockstar James Dodkins tells you about the launch of the new program…

And you can register here:
DUBAI – ICELAND – BRATISLAVA

Time to Upgrade your skills

It seems that the only consistent thing today is change. With that in mind, how are you keeping up with the seismic shifts in doing business?

We upgrade our homes, our cars and our lifestyles as a matter of course. When was the last time you upgraded YOU? No, I don’t mean a fancy new pair of shoes or those nice looking jeans what I am talking about is the way you think and do. At a fundamental level, we need to be able to lead change and enable those around us to embrace and welcome all aspects of this volatile world, which as I have already suggested isn’t going away anytime soon.

All things considered, that is what our coaching, mentoring and training programs are all about. Not only incorporating the latest innovations in business change but reframing the way you think.

The Experience Manager

In this last twelve months, the approaches we use have upgraded to include a new platform that redefines process and customer experience deployment and includes the capture, analysis, ideation and implementation of experiences from the front-line to the board room.

Now some may think they have done all the growth they need to do and rely on those traditional tools for the daily work. That is, however, the way of the dinosaur, almost waiting for the asteroid to strike and wishing they would survive its impact. We know what happened there.

So is time to refresh and retool?

If so there’s a series of courses from one-dayers to a week across the planet led by been there and done it mentors who spend the majority of their time helping organisations embrace this brave new world. Come and get the benefits of their latest learnings as we codify together, hands-on, the means for you to upgrade and retool.

Case studies are great, but…

I will be blunt (nothing new there then) I abhor the talking heads know it all theoretical claptrap courses where learning is stifled and it is a listen and do as I say dirge. Hence anyone who has experienced our programs will tell you how exciting, invigorating and enabling the hands-on learning is. Even to the extent of using your own challenges and working them through the sessions in association with teammates and colleagues. Yes, case studies help but how much better is fixing your own stuff and learning how to integrate the tools and techniques directly?

That underpins our programs, learning by doing.

Interactive workshops solving your challenges

In fact, the relationships you forge in the fires of embracing the CEMMethod will become a part of the new you on your return to the office.

Find out more…

We are running open courses across the planet in 116 countries with over 100,000 professionals now qualified. Our inhouse courses, where we customise the material to your industry and current dramas, are also popular and we are proud to talk of the thousands of companies who have embraced the learnings. Either way, open or inhouse, you will have a fantastic time so have a look, delve a bit, and sign-up soon.
Your upgrade is waiting!

CPP MasterJohannesburgOctober 7 – 10
ACX SpecialistManchesterOctober 14 – 16
CPP Master DetroitNovember 4 – 7
ACX Master JohannesburgNovember 11 – 14
ACX/CPP ChampionJohannesburgNovember 25 – 28
CPP MasterCape TownDecember 2 – 5
CPP ChampionWashington DCDecember 16 – 18
INHOUSE By RequestYour choice

Is your Customer Experience initiative working for you?
CX Obsessed or just playing at it?
Upskill you or your team find out more to learn how others have become successful with a Customer Obsession strategy



CX is a FAD

I think we should all pay attention to this. You know #CX is in trouble when you need to explain it over, and over again!

Customer Obsession v. Customer Focused

Jeff Bezos encourages us to become Customer Obsessed (see video snippet) however Netflix’s journey to CX Obsession is less well known.

Steve Towers Masterclass comes to Denver

Online pre and post Masterclass meets

I will be in the room for you every step of the way. Whether you signup for the one or two day option there is a preliminary video and optional signup Zoom meeting. Post-session we schedule an online meet to review progress and answer questions.  

How learning by doing with real case studies is central to the Masterclass

With genuine case studies you will apply your own challenges in the session to actually take away not just the HOW but the WHAT you do.